AI Will Create the Next Bollywood Stars, Says Shekhar Kapur
<p><strong>Shekhar Kapur: AI Will Let Filmmakers Create Their Own Stars</strong></p><p><strong>Mumbai:</strong> Veteran Indian filmmaker <strong>Shekhar Kapur</strong> believes <strong>artificial intelligence</strong> is set to revolutionize the film industry, enabling directors to create their own stars rather than rely solely on Bollywood icons like <strong>Amitabh Bachchan</strong> or <strong>Shah Rukh Khan</strong>.</p><p>Speaking at the <strong>World Audio Visual and Entertainment Summit (WAVES)</strong> in Mumbai, Kapur described AI as a <strong>game-changing tool</strong> capable of generating stories, designing characters, and building entirely new stars that audiences can connect with.</p><blockquote><p>“Actors will remain actors, but AI will create stars. I can design my own character with AI and even own its copyright,” Kapur said.</p></blockquote><p>The director compared AI’s impact to the invention of the wheel, calling it <strong>one of the most democratic technologies of our time</strong>. He urged creators to embrace AI rather than fear it, highlighting its potential to keep filmmakers ahead of the curve.</p><p>Kapur, known for classics like <strong>Masoom, Mr. India, Bandit Queen</strong>, and international hits such as <strong>Elizabeth</strong> and <strong>The Golden Age</strong>, predicted that <strong>AI-generated characters</strong> could soon dominate films, much like AI-driven influencers are already shaping social media.</p><p>He also cautioned about the rise of <strong>deepfake technology</strong>, emphasizing the importance of protecting actors’ identities and copyrights:</p><blockquote><p>“You can’t use Tom Cruise in an AI movie because he is copyrighted. But a director can copyright an AI-created character. This will be the future of entertainment.”</p></blockquote>